Effective Ecommerce Packaging Solutions / Fulfilling the Promise of the Brand / Packaging that Ships then Sells

14:00 - 14:35

  • Increasing brand identification 
  • Improving customer satisfaction 
  • Lowering the return rates by preventing shipping damages
  • Reducing shipping costs by getting lighter and smaller 
  • Value added service,  AMAZON frustration free and SIOC (ships in own container) design considerations
  • Romancing the Inside of the box, creating a memorable unpacking experience

Christopher Costa, Director of Product Management and Packaging North America, Victorinox Swiss Army