Product, brand and marketing professional with extensive experience in new product development, package design, strategic brand positioning, retail package design, POP/ POS sales promotion. Strong international collaboration with Swiss and French counterparts. North American lead for Swiss corporate HQ Global Brand / Product Development Team.
Industrial design package engineering and product development background includes product ideation, structural design, manufacturing, sourcing, procurement and licensing. Disciplines include; visual merchandising, counterfeit labeling authentication, additive manufacturing, stereo lithography prototyping, interactive packaging that drives web traffic. Sustainability / carbon footprint leader. U-S-A patent holder D694,064